Trade Post - January 2007

Big Time Showroom Spree of International Watch Brands Gathers Pace in Northern India

‘Big Time’ chain of watch showrooms, true to its name is now not only timing its moves to benefit from the mall-centric demand for time products but is ensuring a wide-spread presence across the Indian markets. A division of Pune based Jet Time, which has exclusive retail and distribution rights in India for four leading international watch brands Elite, Speedo, Dunlop and Charles Delon, Big Time had opened its first flagship store in Gurgaon (Haryana) at the Metrpolitan Mall on the second floor, a leading shopping center on the Gurgaon Mehrauli Road.

After the maiden launch in Gurgaon the Big Time outlets are dotting the mall landscape across various cities of the country with its uniquely designed outlets. Three outlets followed in Pune with one kiosk opening at the most happening S.G.S. Magnum Mall on the Moledina Road, Camp. The second outlet, a shop-in-shop concept was opened at the Ozone mall, near Parihar Chowk in the Aundh area while the third is located in a popular book and gift shop called LandMark on the Moledina road in the Camp area.

The Big Time with similar shop-in-shop concept has now expanded to cover major parts of Northern India and Punjab. Big Time outlets now occupy prime locations at the Ebony stores located at the Surya Tower Complex, Ludhiana and at Madhya Marg in Chandigarh as well as at the Central Mall in Amritsar.Expanding its presence further in the western India in the city of Mumbai, Big Time has opened its kiosk at the Orchid City Center Mall, located near Mumbai Central station Central Mumbai on Belasis Road. The new outlet could be a precursor to many more such kiosks in and around Mumbai.

With a broad mix of wristwatches in various categories such as sports, utility and even exclusive watches as gift sets the Big Time product basket offers a wide variety of watch models to suit every need of wear. The Speedo and Dunlop brands of wristwatches are athletic in build and with trendy designs. Varsatile enough to be worn at work and play these watches range between Rs2000 to Rs14000 each. The Elite rae fashion watches from, the world’s premier modeling agency. These models with an attitude, fun, audaciousness and cosmopolitan looks are priced between Rs4000 to Rs21000.